online dating market size 2018
The best we can do is facilitate introductions, and make it more straightforward and simple for people to meet. We see marriage age increasing and marriage rate declining. It just means that they are dating for a longer period of time. I think during that time they need tools to help them meet the types of people they want to meet. Kickoff launched initially in Brazil, and has expanded through South America.
online dating market segmentation
Still, it's a fast-growing industry. According to the Pew Research Center , between 2013 and 2015, online dating usage has tripled among those between the ages of 18 and 24. Dating services also benefit from tailwinds such as an untapped market, increasing millennial spending power, young people delaying life milestones , as well as working longer hours. This is all on top of the growing ubiquitousness of broadband internet and growing acceptance of online dating.
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